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Builder.io Ideas
Created by Ersin
Created on Nov 30, 2021

Add feature GIF's to the pricing page

People often skip marketing pages and go straight for the pricing page to get a sense of a SaaS product's features.

So why not add video clips of each feature in our pricing grid that become visible on hover to give potential users a clear idea of what they're getting for their money? Example and inspiration: https://tdinh.notion.site/Every-pricing-page-should-have-GIFs-e74d6d363d4c4d33b5ff754452f7ab96

Benefit is less friction when signing up, all the info you need + visuals are right there on pricing page. Folks who still want marketing page flow for making their decision are unaffected, better capture for folks who like to skip marketing pages.

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  • Admin
    Steve Sewell
    Dec 3, 2021

    Yeah this would be done on an action, like on click of something that is otherwise locked/disabled. I've seen some good examples in some other apps, Fullstory is one I recall recently

  • Ersin
    Dec 3, 2021

    Would have to be done in a way that's not too cluttered if it's in the app, or else it could get annoying.

  • Admin
    Steve Sewell
    Dec 3, 2021

    Would be great to add these in the app too - so when it blocks you from going to insights, history, a/b testing, etc - can show you right there a bit about the feature (link to doc would be handy too)