Template management system with builder io (category/personalized)

Hello team, with requiremnt going more personalized and category specific for ecommerce, search/ product detail page requires to show differently when given context of category or personalization of segement. I would like to see how can we create template (organization of components) for various factors like device, network speed, category & personalization, how those are managed and executed to fetch the right one(not necessarily all permutations to be created)

Thanks,

Pawan